Our three-pillar model
Sports for Behavioural Change, Digital Skilling, and Earn-While-You-Learn Livelihoods—is designed to meet youth where they are and walk with them toward a future of dignity and inclusion.
Sports as an Entry Point for Behavioural Change
In communities where education is often seen as a luxury and addiction is all too common, sports become a language of possibility.
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We use structured sports programmes—football, cricket, athletics, and street games—to:
- Engage youth in a safe, positive environment
- Instill discipline, team spirit, and emotional control
- Provide an alternative to peer pressure and risky behaviours
- Create a pathway toward trust-based conversations on health, goals, and future planning
The UNODC’s “Line Up Live Up” initiative and global reviews show that such programmes significantly reduce the likelihood of substance use initiation, especially among at-risk youth. Sport, when intentionally structured, becomes more than play—it becomes prevention.
Hyperlocal Micro Learning Hubs
Once youth are engaged through sports, we introduce them to our tech-enabled micro learning hubs within walking distance of their homes. These centres, hosted by community partners, are equipped with refurbished laptops, internet, and power backup and aim to enroll 100–120 youth annually.
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Our curriculum isn’t theory-heavy. It’s hands-on, flexible, and practical, tailored to both the context and aspirations of urban poor youth.
We teach:
- Digital and financial literacy
- AI microtasking and data labelling
- Web development (HTML, CSS, JavaScript)
- Freelancing and gig work readiness
- Communication, work readiness, and digital law
We help youth believe they can succeed in a digital world—even if they’ve never used a computer before.
Earn While You Learn
Learning is a luxury many slum youth can’t afford—unless it pays.
Our programme integrates income-generation opportunities from week 4 itself.
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Most youth start earning ₹3,000–₹5,000 per month through:
- Remote AI microtasking with impact sourcing partners
- Freelance gigs on platforms like Upwork or Fiverr
- Paid assignments from NGOs and small businesses
This early learning builds motivation, self-worth, and financial independence, and prevents them from falling back into risky environments.
How We Do It
Mentorship, Peer Leadership, and Community Ownership
We grow leaders from within. High-performing youth become peer facilitators, helping train and motivate others while earning stipends. They’re supported by:
- Tech mentors from partner companies
- College students volunteering for digital literacy
- Local elders helping in mobilisation
This peer-led model ensures community sustainability and a sense of pride that no rehab or classroom can replace.
Why It Matters
Our cities are full of invisible potential. In the alleyways of Jahangirpuri, Govindpuri, and Bawana, children are growing up without role models, without second chances, and often without hope.
But through sports, we spark curiosity.
Through education, we build confidence.
Through dignified work, we offer a future worth reaching for.
And the evidence backs us. UNODC and global studies consistently show that sport-based prevention reduces drug initiation and relapse, especially among vulnerable youth. Coupled with digital skilling and mentorship, this becomes a full-circle model of prevention, empowerment, and transformation.